Great marketing convinces the customer it was their idea in the first place. The Polaris Pacific marketing team are experts in understanding the wants and needs of our clients’ diverse customer base. The marketing mix never sounded so good.
Lorin has more than 17 years of marketing and strategic communications experience in the technology and real estate industries. He leads the marketing activities for Polaris Pacific’s operations and brings his technological experience to bear on every real estate project. Lorin earned his bachelor of science in journalism and mass communications from the University of Kansas.
Kara brings 15 years of real estate marketing experience to her clients. During that time, she has branded and sold more than $10 billion of real estate property in New York City and across the globe. By creatively partnering with developers and designers to communicate a vision, she has often been able to sell projects before they are even built. A native of Southern California, she is instrumental in the marketing efforts for Polaris Pacific’s Southern California, Arizona and Hawaii communities. Kara earned her bachelor of science in business and marketing from the University of Southern California.
Ashley specializes in marketing strategy, campaign management and relationship development. She has cultivated these skills while developing and implementing marketing plans for innovative early-stage companies. At RoundhouseOne, she ran the marketing department and served as lead marketing strategist. At Project Frog, she managed marketing, communications and sales campaigns. Ashley also worked in account management at Hill Holliday.
Dana has a unique background in project management, marketing and relationship development. Prior to joining Polaris Pacific, she worked for the Urban Land Institute for six years, implementing communications, marketing and programming strategies for the Community, Education and Professional Development departments. Dana received her bachelor of arts in urban studies and planning from the University of California, San Diego, with a Revelle College minor in Spanish.
Johanna possesses unique insights, having worked within sales, operations and marketing in New York City’s real estate industry. Johanna also worked for the Related Companies, where she oversaw the marketing budget for the firm’s nationwide portfolio and contributed to the rental division’s social media, event coordination and brand development. A Los Angeles native, Johanna has a bachelor of arts in communications from the University of Southern California.
Kat brings her professional experience developing comprehensive brand strategies and acumen in executing tactical marketing plans to Polaris Pacific’s portfolio of clients. As Marketing Coordinator for the Department, she manages a breadth of day-to-day marketing activities and coordinates deliverables with creative, technical and communications partners, including public relations and social media agencies, branding and creative firms, as well as rendering and interactive technology providers. Kat received her Bachelor of Arts in business, with an emphasis in Marketing, from the Neeley School of Business at TCU.